We are looking for an SEO Content Manager to contribute to the success of our top performing sports betting sites targeted the Brazil market.
WHO WE ARE
Better Collective is an international award-winning affiliate marketing company working to give punters and players a better and more secure igaming experience. We are producing outstanding sports betting content and iGaming products that go far beyond the usual standards.
As an SEO Content Manager, your key objectives will be the production, coordination and optimisation of high-class betting content. Working from our office in Vienna, you will become part of a highly skilled, international and dedicated team, working on the ES/LATAM market, trying to cater to various user groups in the broad field of sports betting and the iGaming industry.
Contribute to content strategy, style and editorial guidelines.
Leverage keyword research, SEO strategies and content development that drives organic audience
Test, iterate and optimize content by measuring the effectiveness of initiatives
Use SEO tools to monitor traffic, rankings, redirects, click rate, bounce rate, 404 errors, and other KPIs.
Present SEO reports regularly: keyword and key pages performance
Regularly dig into the data and conduct competitive analysis to find content gaps, ID where we are losing ground, and propose new experiments
Follow up the sports events calendar to maintain our organic traffic with betting predictions
Writes Brazilian Portuguese fluently
Deep insight into search engine ranking factors and fundamentals of SEO
Strong command of tools commonly used to track and analyze SEO performance
Experience adding content and optimizing WordPress websites, pages and posts
Minimum 2+ years experience in a similar role
You have experience planning and executing SEO A/B tests
Affinity with online betting and/or sports in general
Good command of Photoshop